Investor Didominasi Generasi Baby Boomers, Antam Jualan Emas via Whatsapp


 Memberi respon akselerasi digital yang berlangsung sepanjang wabah covid-19, PT Bermacam Tambang (Antam) ikut lakukan beberapa rekonsilasi. Di lain sisi, rekonsilasi ini dikerjakan untuk pastikan keberlangsungan perusahaan di tengah-tengah robohnya ekonomi nasional atau global.

situs judi bola dengan transaksi terbaik

Salah satunya yang dikerjakan Antam dalam menginisiasi dua taktik besar, new pemasaran excellence dan new operation strategy.


Untuk new pemasaran excellence, Antam lakukan shifting transaksi bisnis emas ke mekanisme online. Di mana konsentrasi pada pemasaran lewat web logammulia.com dan Whatsapp Butik dan pendekatan kerja sama dengan marketplace.


"Ini tidak langsung gampang, sebab investor emas itu umumnya angkatan baby boomers dibanding dengan milenial, pasti kita perlu membuat peralihan usaha ini secara fluent dan smooth. Pada akhirnya kami pilih untuk mengoptimasi lewat web logam mulia dan whatsapp," terang GM Logam Mulia, ANTAM, Muhammad Abi Anwar dalam MarkPlus Konferensi 2021, Rabu (9/12/2020).


Disamping itu, Antam terus-menerus lakukan promo lewat kanal sosial media LM (Logam Mulia) selaku penyiapan untuk aktivitas sales canvasing. Seterusnya, Antam memusatkan pada pasar lokal. Ini karena ada kebatasan export di awal mula wabah berjalan.


Sesaat dari segi operasional, Antam mengubah agenda kerja shift di pabrik dengan merujuk pada ketentuan PSBB dan disamakan dengan flow process. Dan mengganti waktu operasional dari 5 x 16 jam per minggu, jadi 7 x 24 jam kerja per minggu.


Harga emas yang dipasarkan PT Bermacam Tambang Tbk (ANTM) naik Rp 7.000 per gr dibanding hari kemarin. Harga emas Antam dibanderol Rp 966.000 per gr pada perdagangan Selasa, 8 Desember 2020.


Demikian juga harga emas Antam untuk buyback naik Rp 9.000 pada status Rp 846 ribu per gr. Harga buyback adalah dasar jika Anda jual karena itu Antam akan membeli pada harga Rp 846 ribu per gr.


Tentang hal harga emas Antam bercorak batik sama ukuran 10 gr diputuskan Rp 10.010.000, selanjutnya untuk ukuran 20 gr dipasarkan Rp 19.380.000 per gr.


Ini adalah harga emas Antam yang dipasarkan di Pulogadung, Jakarta. Sekarang ini, Antam jual emas sama ukuran mulai 0,5 gr sampai 1.000 gr. Sampai jam 08.46 WIB, sebagian besar ukuran emas Antam masih ada.


Harga emas Antam belum terhitung PPh 22 sebesar 0,9 %. Anda dapat mendapatkan potongan pajak lebih rendah (0,45 %) bila mengikutkan Nomor Dasar Harus Pajak (NPWP).


Berikut kumpulan harga emas Antam:


* Pecahan 0,5 gr Rp 533.000


* Pecahan 1 gr Rp 966.000


* Pecahan 2 gr Rp 1.872.000


* Pecahan 3 gr Rp 2.783.000


* Pecahan 5 gr Rp 4.605.000


* Pecahan 10 gr Rp 9.155.000


* Pecahan 25 gr Rp 22.762.000


* Pecahan 50 gr Rp 45.445.000


* Pecahan 100 g Rp 90.812.000


* Pecahan 250 g Rp 226.765.000


* Pecahan 500 g Rp 453.320.000


* Pecahan 1.000 gr Rp 906.600.000.


Perombakan harga emas lokal akan berlainan pada harga emas internasional sebab ada factor tambahan yakni nilai ganti.


Lokasi: Indonesia

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